The Impact Lab/The Prompt Monkey Problem: Why AI is Making You Smarter AND Dumber, and how to fix it

  • Free

The Prompt Monkey Problem: Why AI is Making You Smarter AND Dumber, and how to fix it

  • Course
  • 17 Lessons

The Prompt Monkey Problem is a course for marketers, founders, and creators who want to break free from lazy prompting. AI will not replace you, but someone using it better will. This course helps you think critically, use AI with intention, and stop sounding like everyone else.

Contents

The Prompt Monkey Problem Workbook

Before You Begin: Download and Print Your Workbook

This course isn't passive. It’s not designed for background listening or multitasking. If you're here, you're already aware that relying on AI without building real understanding is a fast track to becoming professionally irrelevant. That’s why we’ve built this workbook—to make sure you think, reflect, and apply.

The Prompt Monkey Problem Companion Workbook is your critical thinking gym. It's where ideas from the modules become insights, and where insights become action. Throughout the course, you’ll be prompted to pause, reflect, and complete exercises tied directly to each module. These exercises are not optional. They're the core of how you move from passive prompting to active mastery.

What You Need to Do Right Now:

  1. Download the workbook.

  2. Print it out if you can. If you’re like me and prefer writing things down, having a physical copy will help.
    If printing isn’t an option, open it in a PDF editor or on a tablet where you can write directly into it.

  3. Keep it beside you as you watch the course.
    Every module has direct references to specific pages, exercises, and reflection questions.

Why This Matters:

AI is only valuable when paired with real thinking. Each prompt in the workbook is designed to help you:

  • Identify where you’re relying too much on automation

  • Build foundational marketing skills

  • Develop the habit of using AI as a sparring partner, not a shortcut

  • Prepare yourself for a future where human thinking is more valuable than AI output

Reminder:

The workbook also includes bonus material like foundational prompts, simulation challenges, and a final commitment declaration. When you finish the course, your completed workbook will serve as both a portfolio of your learning and a map for your next steps.

Start the right way. Print the workbook. Use it fully. This course is free—but the effort you put in is the investment that pays off.

Workbook - The Prompt Monkey Problem.pdf
Introduction.mp4

Module 1: The Beginning of the end of thinking

Module 1: The Beginning of the end of thinking
Module 1.mp4
Module 1 Quiz

Module 2: Outsourcing Your Brain: The Hidden Cost of AI Dependency

Outsourcing Your Brain: The Hidden Cost of AI Dependency
Module 2.mp4
Module 2 Quiz

Module 3: Building Your Sparring Partner Habit

Building Your Sparring Partner Habit
Module 3.mp4
Module 3 Quiz

Module 4: Marketers Ruin Everything: The Lifecycle of Overused Channels

Marketers Ruin Everything: The Lifecycle of Overused Channels
Module 4.mp4
Module 4 Quiz

Module 5: The Three Futures: Which One Are You Building Toward?

The Three Futures: Which One Are You Building Toward?
Module 5.mp4
Module 5 Quiz